Separate colour combos on the interior
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Read the WELCOME ALL BMWFANATICS post.
E39 M5
- Thread starter Madejagsie
- Start date
The BMW Individual program is a factory-customization division launched by BMW in 1991 to let buyers tailor their vehicles with rare paint colors, specialized leather upholstery, and unique interior trim pieces.
Origins and Early History
• Launch: BMW officially introduced the program in 1991, inspired by bespoke requests from high-profile clients like fashion designer Karl Lagerfeld (who customized his E32 and E38 7 Series sedans), royal families, and opera singer José Carreras.
• The Manufaktur: Built around the BMW Individual Manufaktur workshop in Garching near Munich, Germany, the division handled tailor-made and low-volume special editions.
• US Market Exclusion: For much of the 1990s and early 2000s, the program was unavailable in the United States due to US regulations allowing buyers to cancel custom vehicle orders without penalty; it didn't officially launch stateside until 2007.
Key Customization Options (90s & 2000s)
• Exterior Paints: Rare and deep metallic, pearl-effect, or non-metallic colors (such as special greens, blues, and golds) that sat outside standard factory color palettes.
• Leather & Upholstery: Upgraded full-Merino leather options, unique color combinations, contrasting piping, and Alcantara headliners.
• Interior Trim: Exotic fine-wood veneers, piano black finishes, and specialized steering wheels or badges.
• Special One-Offs: Highlights included rare specialty models like the BMW L7 (a stretched limousine variant of the E38 7 Series) and designer collaborations like the BMW 750iL Karl Lagerfeld.
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Origins and Early History
• Launch: BMW officially introduced the program in 1991, inspired by bespoke requests from high-profile clients like fashion designer Karl Lagerfeld (who customized his E32 and E38 7 Series sedans), royal families, and opera singer José Carreras.
• The Manufaktur: Built around the BMW Individual Manufaktur workshop in Garching near Munich, Germany, the division handled tailor-made and low-volume special editions.
• US Market Exclusion: For much of the 1990s and early 2000s, the program was unavailable in the United States due to US regulations allowing buyers to cancel custom vehicle orders without penalty; it didn't officially launch stateside until 2007.
Key Customization Options (90s & 2000s)
• Exterior Paints: Rare and deep metallic, pearl-effect, or non-metallic colors (such as special greens, blues, and golds) that sat outside standard factory color palettes.
• Leather & Upholstery: Upgraded full-Merino leather options, unique color combinations, contrasting piping, and Alcantara headliners.
• Interior Trim: Exotic fine-wood veneers, piano black finishes, and specialized steering wheels or badges.
• Special One-Offs: Highlights included rare specialty models like the BMW L7 (a stretched limousine variant of the E38 7 Series) and designer collaborations like the BMW 750iL Karl Lagerfeld.
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